I oversaw ALIGNE's social platforms during my time as their Graphic Designer. My role meant that I managed the launch of influencer collaborations across all digital platforms and I worked closely with the marketing and e-commerce team to execute video campaigns that met the brands strategy and goals.
I become proficient at creating videos that would capture the attention of our audience and drive engagement; researching trends that our audiences actively engaged in and learning how to adapt these to fit our own brands agenda.
I generated content that would be published each week on our instagram platform, curating the feed to match what our other marketing channels were discussing and stepping in to produce and upload content in order to drive sales.