As the Lead Digital Designer at ALIGNE, I play a role in managing the brand's customer-facing platforms, from social media to the website. With a startup mentality and a rapidly growing brand, I need to react quickly to the ever-changing environment, ensuring that the brand stays ahead of the curve. My remit includes assisting in the creative direction of photoshoots, assisting digital influencer campaigns, developing influencer content, creating marketing campaigns, and producing videographic content for the website and promotional material. I am part of a small, fast-paced, and dynamic team, regularly taking on new challenges and developing my skills across all aspects of a marketing team, from PR to e-commerce.
